A minimalist smart device that the creators claim is the world's first minimalist LED watch with a Swiss movement that includes both activity tracking and fitness features, as well as phone notifications. Perhaps the closest design competitor would be the Withings Activité smartwatch that is also minimalist in design with an analog dial. What also makes these two watches similar is that neither is yet available for purchase, so we can add them to the quickly growing roster of "might be around someday," yet otherwise exciting connected wearable devices.
As we continue to cover smartwatches in addition to traditional watches, we will maintain a few rules. The first of which is an attempt to discuss only the coolest stuff as well as stuff that is actually available. The vaporware of 2014 (and, hopefully, not also 2015) is the smartwatch because we've seen dozens of exciting concepts but very little exciting (or at all, for that matter), in terms of actual executions. With the Apple Watch being due for release in the first half of 2015, the pressure will likely be on all the "little guys" to actually deliver on their promises.
What about this very attractive two-handed analog minimalist smartwatch that could easily look like just another modern dress watch? Well, the first giveaway that something unique is going on is the two pushers in addition to the crown. Watches with only the time have zero need for anything other than the crown. In some regards, the Nevo smartwatch is a sort of hybrid watch. It contains a traditional Swiss quartz movement that powers the time, as well as a totally different mechanism (with separate battery) that powers the notification functions and activity tracking.